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Burlington
Northern Santa Fe Corporation (BNSF),
headquartered in Fort Worth, Texas, operates
one of the largest railroad networks in
North America, with 33,000 route miles
covering 28 states and two Canadian provinces.
BNSF has a long list of clients who use
BNSF's railroad network as a primary means
of transporting goods in North America.
Most of these clients today interact with
BNSF using the rail industry's EDI404
Standard for communicating with BNSF for
sending in Bills of Lading (BOL), etc.
However,
BNSF still has clients who use the traditional
facsimile method for sending in BOLs to
BNSF. On an average BNSF today receives
1,400 to 1,500 faxes of BOL per day from
various customers. The BOLs faxed by BNSF's
various clients do not follow any specific
standard format and each BOL has a different
format for not only each client but in
some cases the same client could have
a different format for its BOL depending
upon the location of the particular client.
Upon
receipt of the faxed BOL, BNSF uses manual
data entry services to key in the data
to an EDI system which produces an EDI404
transaction that is then used by their
waybill generation system running on their
mainframe system to complete their revenue
billing. During the manual process if
the data in the faxed BOL is unreadable
or missing, the data entry staff will
contact the responsible client to get
the data, ensuring that a certain service
level is maintained. If the data entry
staff is unable to get the information
from the client or is not able to validate
the information quickly enough, these
transaction details are then passed onto
an exception handling group to do further
research. The data entry staff proceeds
with the rest of the data entry and validation
process of other lading bills leaving
the partially finished EDI transaction
set as it is.
As
a process, based on the BOL received,
BNSF has a window of two hours or less
for regular BOLs and an even shorter window
of 45 minutes or less for intermodal BOLs
to generate corresponding waybills only
after which the cargo can be loaded onto
the railcar and dispatched. Thus, this
is a very time bound process and any significant
delay will amount to the cargo getting
piled up on trucks lined up at BNSF's
cargo loading stations.
BNSF
wishes to eliminate manual data entry
in the above process. The best solution
would be to force all their existing clients
to stop faxing BOLs to BNSF and instead
start using the standard EDI404 interface
to send BOLs to BNSF. However, BNSF understands
that its clients will not be willing to
make the transition overnight and expects
this to happen over the next few years.
In the interim period, BNSF plans to use
cutting edge OCR/ICR technology solutions
from CMC for automating this process such
that BNSF receives a valid EDI404 document
as a deliverable that can be then used
by their existing system to complete their
revenue billing in a timely fashion.

Problems
in the current setup
BNSF
faces the following main issues with the
existing setup:
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With
the manual data entry process for
EDI 404 generation, BNSF has to depend
on the accuracy of the data entered
by their clerical staff from the faxed
BOLs. |
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Higher
operating costs on the maintenance
and upkeep of a 24 x 7 operation.
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Solution
background
BNSF wished to use cutting edge technology
to automate the data entry process of
multi format BOL data using OCR / ICR
technology solutions from CMC. OCR / ICR
technology has become an extremely important
area where hard copy of data has to be
converted after image recognition and
processing into required data formats.
BNSF leveraged these technologies to meet
the following objectives:
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Recognise and process fax images using
ICR / OCR technology |
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Convert
the same into required EDI format
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In
order to prove the concept, BNSF used
a prototype approach where faxed BOL formats
from a few specific clients were studied
and processed using CMC's OCR / ICR technology
based on the Freedom suite of products
and the corresponding EDI404 transactions
were generated. BNSF found a high consistent
accuracy rate on the generated EDI404
transactions during this pilot run and
based on this has decided to proceed with
automating all the major clients of BNSF
(about 200-250) who continue to send in
faxed BOLs to BNSF as on date.
CMC's
solution is deployed keeping in view the
existing requirements, existing infrastructure
as well as future plans of BNSF.
OCR/ICR
technology
The OCR / ICR solution is a workflow
system which consists of a series of components
linked together. The system works with
the central module. It is the interface
to the run-time part of the system and
is responsible for linking all its various
components. Through the central module,
you can activate several modules, according
to defined permissions, thus controlling
the flow of data in the system.
The
OCR solution reads, understands and processes
incoming fax images of the BOL without
the need to predefine the structure of
various faxes. The system works with the
definition of keywords defined for identifying
each field on the fax image. The system
captures, validates and delivers the data
from the faxed BOL to the required format.
The OCR solution processes multi-page
BOLs, which is kept intact in a batch
file. Some of the features are:
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The
system handles any type of Bill of
Lading, including BOLs with complicated
tables and multiple pages. |
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The
system's high-speed content recognition
replaces the expensive manual process
of keying in data from the invoice.
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The
system recognises BOLs and the fields
according to keywords and key terms
situated anywhere on the page, such
as shipper, from, sender, etc. |
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Allows
quality check of recognised characters
and entry of unprecedented character
recognition and error detection. |
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Uses
virtual engine comprising multiple
recognition engines that vote to achieve
the most accurate results. |
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Converts
and exports data that has finished
the completion stage. |
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Exports
image files. |
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Exports
data to user-definable ASCII, INI
or XML format or to a remote database. |
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Delivers
offers faster and more efficient processing. |
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Delivers
minimum human intervention to reduce
labour costs and increased data integrity. |
The
ASCII-based file is then converted to
EDI404 format using a utility developed
by CMC.
Solution
offered
CMC's
proposed OCR/ICR solution for automating
BNSF's waybill generation process comprises
a fully integrated production system setup
at its offshore facilities in India and
uses a suite of OCR / ICR products from
reputed OEMs.
A
successful pilot project was executed
for nine clients having about 30 different
formats of BOL. Electronic copies of the
faxed BOLs from these clients were transmitted
to CMC in India for processing using OCR
/ ICR technology and then converted to
valid EDI 404 transactions and transmitted
back to BNSF. The solution was successful
in achieving an overall recognition rate
of 84 per cent in handwritten faxed BOLs
and more than 96 per cent in machine printed
faxed BOLs.
The
OCR / ICR operations are as follows:
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The
OCR / ICR application continuously
checks for any fax image available
on the server and any electronic faxed
images available are pulled by the
OCR / ICR application. |
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The
faxed BOLs images received on BNSF's
server are transferred to CMC's
server in India over a secure, dedicated
512 Kbps leased link.
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The
faxed images are put into the OCR
/ ICR application based on the Freedom
suite of products and customised by
CMC for BNSF. |
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The
required fields from the faxed BOLs
are recognised using OCR / ICR technology. |
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The
solution also contains validations
and cross validations between the
fields in a form to minimise the errors
in the data. |
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The
valid ASCII-based data is then exported
as final data and converted into the
EDI404 format by a conversion utility
designed by CMC. |
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The
EDI404 document is then sent to BNSF's
EDI server in Fort Worth, TX over
the same 512 Kbps secure, dedicated
leased link. |
During
this EDI404 transaction generation process,
the bills of lading are also validated
using patterns stored in the database
for automatically detecting and correcting
any illegible data from the faxed BOL.
Before
sending the mapped EDI404 strings to BNSF's
server, CMC runs a pattern comparison
to ensure the correctness of the EDI404
transaction. Once BNSF receives the EDI404
transaction from CMC, BNSF does a check
for accuracy of the transaction based
on which the transaction is processed
and a waybill is generated against the
same.
Service
level agreements
BNSF
and CMC have entered into stringent service
level agreements for ensuring:
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Turn-around time as required by BNSF
based on the type of the faxed BOL
whether standard or intermodal |
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Accuracy
of the EDI404 transaction set generated
against each faxed BOL |
Benefits
of the solution
An
immediate benefit of implementing this
solution from CMC is the reduction in
the operating expenses in the waybill
generation process.
On
account of the stringent service level
agreements with CMC, BNSF can expect high
levels of accuracy and turnaround time
and thereby get rid of wasteful cycles
in the entire process of revenue billing.
Some
of the intangible benefits include deployment
of state-of-the-art IT solutions and systems
for automating routine critical tasks
like waybill generation and thereby being
in the forefront in reaping the benefits
of technology.
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